Alicia is foremost an obsessive marketer & designer.
She studied branding and design at Syracuse University’s College of Visual & Performing Arts, graduating at the top of her class in 1990 with a Minor in Marketing from the Whitman School of Management. She worked for Graf, Inc and Comstat Rowland in liaison with Saatchi Saatchi. Her clients have included Citibank, Pepsicola, the Olympic Committee of PR, Banco Popular and Saks Fifth Avenue. She is a member of the AIGA and winner of the Small Business Administration Design Competition. Daughter of the “infamous” Paco Suárez, founder of the legendary Suárez Toy House and creator of the “Don Torito” character, along with José Miguel Agrelot, she is also an entrepreneur and owns three businesses.